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A Win Win for Tourism – Balancing Culture and the Economy #Phocuswright Europe

Outfitting a destination for tourism can produce both an economic win and a cultural loss that erodes at the fabric of local life. Panelists deliberate on the mix of policy and private enterprise decisions needed to foster an environment where tourism can benefit businesses, locals and travelers alike.

Panelists
Sally Davey, CEO, Travalyst
Shannon Guihan, Chief Sustainability Officer & Head of TreadRight, The Travel Corporation
Mateu Hernández, Director General, Turisme de Barcelona
Moderator
Madeline List, Senior Research Analyst, Phocuswright

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