The Hospitality Sales and Marketing Association International (HSMAI) hosted its annual Adrian Awards Dinner Reception and Gala at the New York Marriott Marquis, celebrating innovators in hospitality advertising, digital marketing, and public relations before more than 800 industry professionals.
Established in 1956, the Adrian Awards recognize marketing achievements in hospitality across multiple segments of the industry. Award winners are selected by senior industry and media experts from more than 1,200 entries, for four main entry divisions: advertising, digital marketing, public relations, and—newly added—integrated marketing. Gold Award winners across these categories were recognized during the Adrian Awards Dinner Reception, which was co-sponsored by HSMAI, Google, and TravelClick. Platinum winners were selected from exceptional Gold Award winners.
Best of Show Awards, the pinnacle of the evening, were presented to Platinum Award winners from three divisions—advertising, digital marketing, and public relations—as follows:
(Tie) Advertising “Best of Show” – Newfoundland and Labrador Tourism and its agency, Target: Off the Beaten Path – Geo-Targeted Campaign
(Tie) Advertising “Best of Show” – ” Marriott International and its agency, GREY New York: “You Are Here” Campaign
Digital Marketing “Best of Show” – Amelia Island and its agency, Paradise Advertising and Marketing: Destination Dysfunction Video
Public Relations “Best of Show” – Mexico City Tourism Board and its agency, Weber Shandwick: From Humble to Haute: Changing Perceptions of Mexico City
The 2019 Adrian Awards Dinner Reception & Gala is January 22, 2019. For details, visit http://www.adrianawards.com