HEDNA 2019 China: Act Now – Panel discussion

There are more millennials in China than there are people in the United States. What should we know about distribution to this digital-native demographic? And how can you adapt your strategy today to make a difference?

Matt Grayson, President Dragon Trail Interactive
Harry Chen, Senior Director R&D, Ctrip
Anson Lau, Managing Director, Shiji Distribution
Will Shao, Director, IHG
Pam Woodman, Marriott International

HEDNA (Hotel Electronic Distribution Network Association) is a not-for-profit trade association whose worldwide membership includes executives and managers from the most influential companies in the hospitality industry. Founded in 1991, HEDNA’s mission is to be the leading global forum for advancing hospitality distribution through collaboration and knowledge sharing. Its vision calls for HEDNA to be known for creating an environment that fosters strategic collaboration toward business development in the global hospitality industry. For more, visit www.HEDNA.org.

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