HEDNA Keynote: 2020 Outlook by STR – Jan Freitag

Jan Freitag, Senior Vice President at STR and a recognized leader in lodging industry benchmarking services, will present the latest aggregated data and trends. In LA 2019 he told us the future looked “OK, not great”. Find out what really happened, and what he sees for 2020 and beyond?

HEDNA (Hotel Electronic Distribution Network Association) is a not-for-profit trade association whose worldwide membership includes executives and managers from the most influential companies in the hospitality industry. Founded in 1991, HEDNA’s mission is to be the leading global forum for advancing hospitality distribution through collaboration and knowledge sharing. Its vision calls for HEDNA to be known for creating an environment that fosters strategic collaboration toward business development in the global hospitality industry. For more, visit www.HEDNA.org.