HSMAI Customer Insight: SiteMinder World Hotel Index

Sourced from SiteMinder’s guest acquisition platform, used by 35,000 hotels and connected to more than 400 hotel booking channels globally, the SiteMinder World Hotel Index provides data and commentary for the hotel industry at both a macro and local scale never before seen. In this video, SiteMinder’s James Bishop, Senior Director, Global Demand Partnerships, provides HSMAI insight into what changes he is seeing in booking volume; both globally and in specific countries and cities that are beginning to show signs of recovery.

For additional information, insights, and tools, visit HSMAI’s Global Coronavirus Resources hub: https://global.hsmai.org/insights/coronavirus-resources/#CustomerInsights