Travel industry research roundup 1Q23 – Part 1 – #Phocuswright

All of the Phocuswright research insights from 1Q23

Read each Phocuswright Insights Article here (published weekly in our newsletter): https://www.phocuswright.com/Analyst-Insights?utm_source=pcwi&utm_medium=social&utm_campaign=all

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The tech travelers use to make things *easier* - ⚡️ Phocuswright Research Quick Take
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The tech travelers use to make things *easier* – ⚡️ Phocuswright Research Quick Take
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Key findings from Phocuswright's latest consumer research report ...
Ready for an incredible opportunity at The #Phocuswright Conference?
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Ready for an incredible opportunity at The #Phocuswright Conference?
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Doors open on November 19. Register now to secure your spot! ...
Human vs. digital interactions - What do travelers prefer? - ⚡️ #Phocuswright Research Quick Take
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Human vs. digital interactions – What do travelers prefer? – ⚡️ #Phocuswright Research Quick Take
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Key findings from Phocuswright's latest consumer research report ...
Are travelers early adopters? - ⚡️ #Phocuswright Research Quick Take
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Are travelers early adopters? – ⚡️ #Phocuswright Research Quick Take
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Key findings from Phocuswright's latest consumer research report ...
Will this content convert? Lodging typed - Analyst Madeline List reacts to content creators
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Will this content convert? Lodging typed – Analyst Madeline List reacts to content creators
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51% of lodging converters chose a type of lodging after seeing content ...
Will this content convert? Lux travel vs. Budgets - Analyst Madeline List reacts to content creators
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Will this content convert? Lux travel vs. Budgets – Analyst Madeline List reacts to content creators
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58% of converters and 41% of non-converters say that the content that ...
Will this content convert? Collabs with brands - Analyst Madeline List reacts to content creators
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Will this content convert? Collabs with brands – Analyst Madeline List reacts to content creators
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43% of converters said a creator collaboration affected their trip ...
Will this content convert? Analyst Madeline List reacts to content creators
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Will this content convert? Analyst Madeline List reacts to content creators
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Want the most definitive research on social media's impact? Get the ...
Will this content convert? Tours & activities - Analyst Madeline List reacts to content creators
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Will this content convert? Tours & activities – Analyst Madeline List reacts to content creators
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63% of social users with a tour or activity conversion chose a type of ...
Will this content convert? Accommodations edition - Analyst Madeline List reacts to content creators
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Will this content convert? Accommodations edition – Analyst Madeline List reacts to content creators
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When it comes to deciding to book, travelers appreciate information ...
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